- Cortis Opened Smallest of 2025's Five Rookie Groups. A Year On It Outreads AHOF 15-to-1.
Sun Oct 04 — Five Korean groups debuted in 2025 under BigHit, SM, JYP, Starship and F&F. Ranked by English Wikipedia reads in their first 90 days, Cortis was fourth. Ranked by the last 30 days, it is first — and nothing about the opening predicted it.
- Faker Played One Game and Was Read 1,405 Times. Two Who Played the Final Have No Page at All.
Sun Oct 04 — South Korea took back-to-back Asian Games League of Legends gold without dropping a game. Faker sat out the final. He still outread every teammate who played it — and two of them, Zeka and Canyon, have no article to be read.
- Nana Was Read 2.5× More Than T.O.P on the Day — but His Page Moved Further
Sun Oct 04 — Their agencies confirmed the relationship on 2 October. Across five Wikipedia editions both pages peaked the same day. Nana drew more reads in all five; T.O.P's page jumped further above its own normal in four. Two measures, two answers.
- South Korea Won Its First Asian Games Esports Gold This Week — and Still Reads 10-to-1 Behind Faker
Tue Sep 29 — A trio of Korean fighting-game veterans, average age 41.7, beat Japan 5-2 for gold on 27 September. Two days later, English Wikipedia readers still looked up Faker — who hadn't played a match yet — about ten times as often.
- Katseye Lost Best K-Pop at the VMAs — and Outread the Winner 20 to 1
Mon Sep 28 — BTS won Best K-Pop at the 2026 VMAs on 27 September. That day, BTS's English Wikipedia article was read 5,152 times — not enough to crack the world's top 1,000. Katseye, who lost, was read 106,190 times: world rank 21.
- A School With a Third the Alumni Has More Than Double the Wikipedia Reach Per Person
Thu Sep 24 — School of Performing Arts Seoul has 125 credited alumni with measurable Wikipedia language editions — a median of 13 per person. Seoul Institute of the Arts has 352, nearly three times as many, at a median of 6.
- The Top 1% of Korean Music Names Draw 21.5% of All English Wikipedia Reading
Thu Sep 24 — Across 2,372 Korean singers, rappers, composers and music groups, the top 24 (1%) account for 21.5% of a month's English Wikipedia reading. The bottom half — 1,186 names — account for 3.7%.
- V Reads the Most of Any BTS Member. He Was Named in Zero of 19 Headlines
Thu Sep 24 — Over three days, two Korean entertainment outlets ran 19 headlines naming a BTS member. V, who draws the most English Wikipedia reading of the seven (3,948/day), appeared in none of them. Jin appeared in 12 and reads fourth.
- A Korean Group's Peak Wikipedia Reading Typically Halves Within 2 Months
Wed Sep 23 — Among 774 Korean music acts with enough monthly English Wikipedia history to measure, 731 have already fallen to half their peak reading — and the typical group got there in 2 months.
- All Eight of a Panel's Fourth-Generation Girl Groups Read Less Now Than in Year Two
Wed Sep 23 — NewJeans, IVE, LE SSERAFIM, aespa, ITZY, (G)I-DLE, STAYC and NMIXX all averaged fewer English Wikipedia reads a month in the last 12 months than in their second year after debut. The declines range from 9% to 53%.
- Hwang Sun-woo's Freestyle Heat Advance Jumped His Wikipedia Reading 20 Times
Wed Sep 23 — Hwang Sun-woo averaged 14.9 English Wikipedia reads a day in early-to-mid September. The day he finished second in his 100m freestyle heat at the Asian Games and advanced to the final, that hit 307 — 20.6 times his baseline.
- Yeo Seo-jeong's Vault Final Berth Moved Her Wikipedia Reading 10 Times
Wed Sep 23 — Yeo Seo-jeong averaged 7.8 English Wikipedia reads a day in early-to-mid September. The day she topped vault qualifying at the Asian Games and reached her first final in eight years, that hit 78 — 10 times her baseline.
- Doing Both Music and Acting Triples a Korean Star's Odds of Being Read in English
Tue Sep 22 — Only 12.6% of 3,671 Korean music credits and 14% of 4,554 acting credits have measurable English Wikipedia reading. Of 992 people credited with both, 47.5% do — and exist in a median of 10 language editions against 1.
- Garfield Alone Explains a Fifth of the Times an Adaptation's Source Read More
Tue Sep 22 — In 14 of 51 comic-to-screen adaptations we measured, the original comic reads more on English Wikipedia than the film or show made from it. Three of those 14 are different Garfield adaptations — all losing to the same original.
- Korean Esports' Wikipedia Reading Jumped 9 Times as the Asian Games Opened
Tue Sep 22 — The Esports at the 2026 Asian Games page averaged 276 English Wikipedia reads a day in early September. By the day after the opening ceremony, that hit 2,537 — 9.2 times the baseline, building for days before the Games opened.
- More Netflix Chart Appearances Looked Steadier. We Could Not Confirm It
Tue Sep 22 — Korean cast in 7+ Netflix Top 10 titles had a narrower 30-day Wikipedia reading spread (0.25) than those in just 1 title (0.31). A resample test says that gap shows by chance alone 11.2% of the time — short of what we call confirmed.
- Two of the Day's Top-1,000 English Wikipedia Pages Were Korean Titles
Tue Sep 22 — We scanned the 30 August 2026 daily top-1,000 most-read English Wikipedia articles for Korean film and TV titles. Two made the list: Mousetrap at rank 186 (21,033 reads) and Four Hands, Two Sonatas at rank 340 (15,420 reads).
- Eum Moon-suk's Creature-Film Role Nearly Quintupled His Wikipedia Reading
Mon Sep 21 — Eum Moon-suk played the film Hope's most talked-about supporting role. His English Wikipedia reading averaged 186 a day in early September, then climbed toward North America's release window, peaking at 905 — 4.9 times his baseline.
- A Cellist-Turned-Conductor's Amsterdam Debut Moved Her Wikipedia Reading 47 Times
Mon Sep 21 — Han-na Chang averaged 25 English Wikipedia reads a day in early September. Two days after she conducted the Royal Concertgebouw Orchestra's season opener in Amsterdam, that number hit 1,186 — 47 times her baseline.
- Jewelry's Full Reunion After 20 Years Moved Seo In-young's Reading 6.7 Times
Mon Sep 21 — All four original members of Jewelry performed together for the first time in 20 years on a Korean TV music show. Seo In-young's English Wikipedia reading went from a 98-a-day baseline to 662 the next day.
- Jo Aram's Weekend-Drama Premiere Moved Her Wikipedia Reading 9 Times
Mon Sep 21 — Jo Aram averaged 313 English Wikipedia reads a day in early September. The day her new KBS2 drama's second episode aired, that number hit 2,877 -- 9.2 times her baseline.
- After School's Nana Fell Off a Stage. Her Wikipedia Reading Jumped 20 Times.
Mon Sep 21 — Nana's English Wikipedia page averaged 918 reads a day for a week. The two days her stage fall and hospitalization were reported, it hit 9,691, then 18,446 — 20 times the baseline, our clearest single-cause spike yet.
- A Pianist Made a Cameo on a Korean Drama. His Wikipedia Reading Jumped 30 Times.
Mon Sep 21 — Yekwon Sunwoo averaged 15 English Wikipedia reads a day for a week. The day his cameo aired on a Korean classical-music drama, that jumped to 315. The day after, it hit 447 — 30 times his baseline.
- A Reputation Ranking Put Jimin, G-Dragon and San in That Order. So Did Our Own Numbers.
Sun Sep 20 — A brand reputation ranking put BTS's Jimin first, BIGBANG's G-Dragon second, and ATEEZ's San third. English Wikipedia reading landed in the same order — unlike a group ranking we tested a day earlier.
- Pentagon's English Wikipedia Reading Peaked the Day of Their 10th-Anniversary Comeback
Sun Sep 20 — Pentagon released their first single in three years, 'Coward,' on 11 September to mark their 10th anniversary. That same day was their single highest reading day in our 30-day window — 595 views, and a 2.6x week-over-week rise.
- Song So-hee's English Wikipedia Reading Tripled the Day After Her New Single
Sun Sep 20 — Song So-hee released 'NANSEN' on 13 September. Her English Wikipedia reading peaked the next day at 573 views — 3.0x her 30-day average, and her sharpest week-over-week rise this month.
- We Found the Cause of Seo Kang-joon's Reading Spike. His Co-Star's Reading Moved the Same Way.
Sun Sep 20 — Last week we reported Seo Kang-joon's English Wikipedia reading had risen 2.59x and said we could not find why. A new drama premiere we missed explains it — and his co-star's reading rose on the same days, for the same reason.
- BTS Set a 9-Billion-Stream Spotify Record. English Wikipedia Reading Hit a Month-Low the Day Before.
Sat Sep 19 — STARNEWS reported BTS passed 9 billion Spotify streams in a year, first for an Asian act. Wikimedia has no data yet for that day, but the 10 days before it read at 0.70x the 10 days before that.
- The Day IU's Donation Made News, Her Wikipedia Reading Didn't Move at All
Sat Sep 19 — We couldn't check 18 September's reaction to IU's debut-anniversary donation when we first wrote about it. Now we can — and the announcement day read exactly like the elevated week before it, not higher.
- Katseye's 'Animal' Hit 100 Million YouTube Views. Their Wikipedia Reading Fell That Day.
Sat Sep 19 — The music video for Katseye's 'Animal' passed 100 million YouTube views on 16 September 2026. English Wikipedia reading that day was 0.62x baseline — lower than on 22 of the previous 23 days we measured.
- Plave's English Wikipedia Reading Rose Before the Melon Music Awards News Broke
Sat Sep 19 — The 18th Melon Music Awards named its first lineup — Plave, Riize, NCT Wish, Alpha Drive One and Lngshot — on 16 September. Plave's English Wikipedia reading was already 1.52x its baseline three days before the announcement.
- Re:Scene Topped BTS and BLACKPINK in a Reputation Index. English Wikipedia Barely Noticed.
Sat Sep 19 — The Korea Corporate Reputation Institute ranked girl group Re:Scene first among K-pop groups for September 2026, ahead of BTS and BLACKPINK. Their English Wikipedia page averaged 11 views a day over the same 30 days.
- Seo Kang-joon's English Wikipedia Reading More Than Doubled in a Week. We Don't Know Why.
Sat Sep 19 — Across our 2,371-person K-pop panel, actor Seo Kang-joon's most recent seven-day reading average came in at 2.59x his 30-day average — one of the sharpest rises in the panel, and one we could not attach to a specific news event.
- 29 Names in Our K-Pop Panel Averaged Zero English Wikipedia Readers for 30 Days
Sat Sep 19 — Our panel holds 2,371 Korean pop-culture people and groups, each checked against 30 days of English Wikipedia pageviews. 29 of them — 1.2% — recorded a daily average of exactly zero.
- IU's Debut Anniversary Donation Landed After a Week of Rising Wikipedia Reads
Fri Sep 18 — IU marked her 18 September debut anniversary with a 200 million won donation as 'IUaena,' bringing this year's giving to 600 million won. Her English Wikipedia reading had already risen the week before — we can't tie it to today's news.
- Jimin's 'Like Crazy' Hit 1 Billion Streams. His Wikipedia Page Was Below Average That Day.
Fri Sep 18 — Big Hit Music announced the milestone on 17 September — the first fully Korean-language song by a K-pop soloist to cross 1 billion Spotify streams. English Wikipedia reading of Jimin that day sat at 0.89x his 30-day average.
- Riize's 100-Million-Stream Day Was Their Quietest Wikipedia Day in a Month
Fri Sep 18 — SM Entertainment announced the milestone on 17 September — the second Riize song to pass 100 million Spotify streams. Riize's own English Wikipedia page drew 301 views that day, the lowest of the 30 days we checked.
- Rosé Released 'New Trick' on 18 September. Her Wikipedia Reading Had Already Risen the Day Before.
Fri Sep 18 — Blackpink's Rosé released 'new trick' on 18 September. The day before release, her English Wikipedia page ran 1.26x her 30-day average — ahead of, not on, the release itself.
- Sunday Adds 28% to K-Pop Wikipedia Reading. We Audited Our Own Yardstick and Found It.
Fri Sep 18 — Our attention stories compare one day's English Wikipedia reading to a 30-day average. Across seven Korean stars over 78 days, the weekday alone moves that number 28% — for Jin, 68%. We re-checked three published calls; all hold.
- Blackpink's Lisa Reads Higher in English Than Any BTS Member — Our Own Panel Missed Her
Thu Sep 17 — Checking a current list of prominent K-pop acts against our English Wikipedia panel, one name came back blank: Lisa. Pulled by hand, her 30-day total beats every BTS member we track — and every other Blackpink member too.
- ILLIT Just Had Its Third Song Pass 100 Million Streams in Japan. English Wikipedia Didn't Register It.
Thu Sep 17 — Agency BELIFT LAB confirmed on 16 September that ILLIT's 'It's Me' had passed 100 million streams in Japan — the group's third song to do so. English Wikipedia reading of ILLIT that day sat at 0.93x its 30-day average.
- Jin's Song Passed 1 Billion Streams. His Wikipedia Page Didn't Notice Either Time.
Thu Sep 17 — Jin's 'Don't Say You Love Me' crossed 1 billion Spotify streams around 18-19 August; Spotify's Billions Club formally added it on 12 September. English Wikipedia reading of Jin sat at 0.93x and 1.01x of his average on those two dates.
- LE SSERAFIM's BlizzCon Set Moved English Wikipedia. Three Other K-pop Stories This Week Did Not.
Thu Sep 17 — LE SSERAFIM closed BlizzCon 2026 in Anaheim on 13 September. Their English Wikipedia reading rose to 2.89x baseline the next day. Three other widely-reported K-pop stories this week produced no measurable reading change at all.
- Lovely Runner's Co-Stars Both Outread Their Own Fan-Vote Rank
Thu Sep 17 — STARPOLL's actor vote ranked Kim Hye-yoon first among women, Byeon Woo-seok third among men. On English Wikipedia, their Lovely Runner co-star order flips, and Park Eun-bin reads far higher than the woman who outvoted her.
- T.O.P Ruled Out Rejoining BIGBANG's Reunion. His Wikipedia Reading Barely Moved, Either Time.
Thu Sep 17 — T.O.P ruled out joining BIGBANG's 20th-anniversary activities at a Yokohama fan meeting on 7 September. English Wikipedia reading moved 1.21x that day and 0.73x when STARNEWS's report ran on 15 September — both ordinary swing.
- A Court Freed Baekhyun, Chen and Xiumin From Their Agency. Only One of Them Got a Reading Spike.
Wed Sep 16 — A Seoul court suspended EXO-CBX's contract with its agency on 15 September. We can't check that day's reading yet, but an earlier filing story moved all three pages together — a bigger, unexplained rise the day before hit only Baekhyun.
- NewJeans' Minji Won Today's Fan Vote. Red Velvet's Irene Draws More English Wikipedia Reading.
Wed Sep 16 — STARPOLL's 16 September vote put NewJeans' Minji first among female idols, Irene third. Irene's English Wikipedia reading ran 1.14x Minji's over the 30 days ending the day before the vote.
- A Philippine Icon Unfollowed Two BTS Members. Their Wikipedia Pages Didn't Notice.
Wed Sep 16 — On the concert day and the day Lea Salonga explained why she'd unfollowed them, RM and J-Hope's English Wikipedia reading stayed inside their own 30-day range. Salonga's page spiked twice — on two other days entirely.
- Stray Kids Got the Historic Rock in Rio Headline. Hwasa's Reading Rose Further — and Her Own Group Barely Moved.
Wed Sep 16 — Stray Kids became Rock in Rio's first K-pop headliner on 12 September. Their English Wikipedia reading rose 1.41x. Mamamoo's Hwasa, also on the bill, rose 2.42x — while Mamamoo's own group page fell below average within a day.
- Chung Ha's Agency Split Made K-pop News. Her Biggest Reading Spike This Month Wasn't That Day
Tue Sep 15 — A Reddit post reporting Chung Ha's split from MORE VISION lined up with a real jump in her English Wikipedia reading. But an unexplained spike three weeks earlier was still bigger — and we don't know what caused it.
- BTS's V Got a Reported $6.3M 'Media Impact Value' From a Clothing Deal. His English Wikipedia Reading Didn't Move
Tue Sep 15 — A report says V's Champion deal hit a record $6.3M 'media impact value' in 48 hours. The one number we can check ourselves — his English Wikipedia lookups — stayed inside its usual daily range.
- KDOL Named Jimin Its No. 1 K-Pop Idol for August. On Wikipedia That Month, He Wasn't Even First in BTS
Mon Sep 14 — A fan-voting app crowned Jimin August's runaway idol champion by an 850-million-vote margin. On English Wikipedia the same month, he drew fewer lookups than two of his own bandmates — a pattern that holds again in September's first 12 days.
- [VS News] Jung Kook vs. RM: On English Wikipedia, One BTS Member Reads Almost Double the Other
Mon Sep 14 — Fan-vote apps like KDOL rank K-pop idols head-to-head. We checked one such pairing — BTS's Jung Kook and RM — the only way we can: English Wikipedia lookups. Jung Kook draws 1.7 times RM's count, in every window we hold.
- Hoshi's Wikipedia Page Tripled the Day His Injury Was Reported — Seventeen's Own Page Didn't Move
Sun Sep 13 — An 11-day baseline put Hoshi at 17% of his group's own page. On the day a Korean entertainment desk reported his torn ACL, he jumped to 52% of it — while Seventeen's page traffic stayed flat.
- Jin Was Called BTS's 'Sold-Out King' This Week — He Ranks 5th of 7 in One Public Count
Sun Sep 13 — Korean outlets named Jin sales king for a sold-out plush toy. On the one number about his group we can check ourselves — a year of English Wikipedia lookups — he ranks 5th of 7 BTS members, 4th of 7 in the most recent month.
- Lee Jung-jae Drew 10% of Squid Game's Wikipedia Peak. Hyun Bin Drew 34% of a Smaller One
Sun Sep 13 — Across 12 Korean titles whose English Wikipedia pages spiked, the bigger the show's own peak, the smaller its lead actor's share of that peak — a correlation of -0.68 on a hand-picked dozen, not a random sample.
- No Seventeen member reaches 28% of the group page. Added up, the thirteen still beat BTS's ratio
Sat Sep 12 — Hoshi tore his ACL six months before discharge — today's biggest Seventeen headline. We used it to extend a count: thirteen members against their group's Wikipedia page, cross-checked against an archive from five days earlier.
- The 'lost two years' happened to all eight fourth-generation girl groups
Fri Sep 11 — A Korean desk called it NewJeans' lost two years. We counted English Wikipedia lookups for all eight fourth-generation girl groups. NewJeans sits at 0.61x its pre-dispute reading; the other seven have a median of 0.66x. Two fell further.
- Jin's 68-Week Fan-Vote Streak, Fifth Place in Lookups
Thu Sep 10 — Jin has topped a Korean idol poll for 68 straight weeks. On English Wikipedia lookups he is fifth of seven BTS members. But ranks three to six sit inside 7% of each other, so the ranking barely means anything in the middle.
- A Korean entertainment desk named 18 people in one day. Two vanish abroad
Thu Sep 10 — Every person named in one day of two Korean entertainment desks, against how many the English-speaking world looks up. Sixteen of eighteen are findable. The day skews to actors two to one, but per head they lead idols by just 1.13 times.
- An AI actor gave a CNN interview. We counted who people actually look up
Thu Sep 10 — Virtual performers have been shipping for 27 years. Over twelve months the biggest virtual page beat six real K-pop groups combined — by 0.4%. Move the window one month and the lead disappears. Last month the real groups won by 3.2 times.
- One K-pop member outdraws her own group — by 0.4%
Thu Sep 10 — Jennie's solo single matched a BTS record, so we counted lookups for three groups and all fifteen members. Only Lisa passed her own group page — by 7,413 out of 1.8 million. Added up, BLACKPINK's four beat its name 3.25 times.
- A Korean awards show is being staged in Kaohsiung. Our reading data says that is where the audience is
Wed Sep 09 — The Asia Artist Awards is running its 2026 lineup posts under the line IN KAOHSIUNG. We had measured which language edition reads Korean stars most: Chinese leads for 306 of 478. Lee Da-hee, named today, is read 2.4x more in Chinese.
- Chinese Wikipedia, not Japanese, is where Korean stars are read most — 306 of 478
Wed Sep 09 — We asked Wikimedia how many people opened 478 Korean entertainers' articles in 15 language editions over three months. With English set aside, Chinese leads for 306 of them and Japanese for 142. These are languages, not countries.
- Spanish, not Chinese, leads for six of the seven BTS members — Jimin is the exception
Wed Sep 09 — Chinese Wikipedia is the most-read edition for 306 of 478 Korean stars. For BTS it leads for none. Spanish tops six of the seven members; Japanese tops Jimin by 4,669 reads over three months.
- A piece asked if K-pop's new power fans are middle-aged. We can't measure age, so we tested the proxy
Tue Sep 08 — Wikimedia publishes no reader age. It does publish device, which is often used as a proxy for one. Across 372 Korean acts, desktop share barely moves with debut era: 2.9 points from the 1990s to the 2020s.
- Jin has topped an idol poll 131 weeks running. On Wikipedia he is fifth of seven
Tue Sep 08 — Korean outlets report Jin leading one idol vote 67 weeks running and another 131. We counted English Wikipedia reads for 380 Korean acts and 1,247 members: BTS sends 65.7% of its reading to member pages, and Jin draws 11.5% of that.
- Five agencies pushed releases on the same day. We can measure the reading for nine labels — and 147 we cannot
Tue Sep 08 — Cube, SM and Hybe all had something out this week. For each of nine K-pop companies we hold a reader count, but the share of the roster we can see runs 37% to 67% — so the ranking everyone wants is the one thing the data will not give.
- Korean writing now has a sixth K-pop generation. We tested the first five and the lines are a year off
Tue Sep 08 — The generation labels are quoted like facts, but nobody sets them. We put 182 Korean acts against English Wikipedia reading: the bands overlap 86% to 100%, and in both boundary years we could measure, the real break sits one year away.
- A forum asked why small idol groups lose money at every event. We counted 774 acts: 24 hold half the attention
Tue Sep 08 — We cannot measure event economics and do not claim to. We can measure the shape of attention: in one month, 774 Korean acts drew 2.67 million English Wikipedia reads, 24 acts hold half of it, and the lower half of the list holds 3.1%.
- A Korean singer has been barred from the country for 24 years. Our data cannot see him — and that is the finding
Tue Sep 08 — Wikidata records a birthplace for 149 of the 3,204 Korean names we track: 4.7%. Seven were born outside Korea. Nationality is not in there at all, so the biggest Korean story about citizenship and stardom is invisible to this record.
- 94 K-pop acts peaked in January. 38 in September. February never wins big
Mon Sep 07 — For 774 Korean acts we know the single month each was read most on English Wikipedia. By calendar month they are not even — January runs 45% above expectation, September 39% below. Among the 100 biggest peaks, none landed in February.
- BigBang is back. For 774 Korean acts, attention halves two months after the peak
Mon Sep 07 — We found the single best month of 774 Korean acts on English Wikipedia and counted what survived it. The median act fell below half within two months. One group held out 65. BigBang's own last peak halved in one.
- Mexico held KPop Demon Hunters 51 weeks. In 14 days, not one Korean article reached its most-read list
Mon Sep 07 — Wikipedia publishes each country's most-read articles daily. Across 20 countries and 14 days, 87 Korean articles ever appeared — 63 of the 93 appearances were Japan alone. Nine countries had none.
- A Korean webtoon is read 14x more once it becomes a drama. Japanese manga, 3.7x
Mon Sep 07 — 51 comics that Korean studios adapted, measured beside the adaptations. Korean webtoon sources were out-read in 16 of 18 cases, median gap 14x. Foreign sources — mostly Japanese manga — 3.7x, and won a third of the time.
- When does a K-pop group peak? Two years after debut — and only one in five peaks in its debut year
Mon Sep 07 — For the 183 Korean acts whose whole career fits inside our measuring window, the median act's biggest month on Wikipedia came two years after debut. 35 peaked in year one. 20 waited six years or more.
- BTS Jin's Gucci week moved nothing. A birthday moved 1.35x
Sun Sep 06 — Korean pages carried four Jin stories in one day, one calling him the most-searched person in the world for Gucci. We cannot count Google searches, so we counted English Wikipedia reads against his own bandmates.
- K-drama casting news is everywhere. It moved English reading in none of six cases
Sat Sep 05 — We counted daily English Wikipedia reads for every performer named in a K-drama casting story, 14 days before against 7 days after. Four held level, two were read less afterwards, none rose. Six is a small number and we report it as six.
- Cortis passed 100m views today. English readers had already arrived
Sat Sep 05 — Of the five K-pop groups that debuted in 2025, Cortis is the only one read more in English now than in its first months — 2,196 readers a day against 231. Three of the other four are read less than they were at debut.
- Jimin is read 34x more in English than in Korean. Korea's stadium acts are the reverse
Sat Sep 05 — We counted daily Wikipedia reads in both languages for the same six Korean singers. Jimin draws 2,091 English readers a day and 61 Korean ones. Lim Young-woong, who filled a stadium three nights this weekend, draws 91 in English.
- Six Korean stars were renamed on Wikipedia. Readers followed none of them
Sat Sep 05 — English Wikipedia has moved six of the 100 most-read Korean stars to a different name in the last two years. In every one, the old title still takes most of the reading — 72% to 94% of it, four to 22 months on.
- Two solo comebacks in one show. In English, seven of eight soloists are outread by their group
Sat Sep 05 — Taemin and TEN both had comeback stages on Music Core on 5 September. We put eight K-pop soloists beside their own group on English Wikipedia: only Hwasa is read more than their own group. Jimin sits at 0.27 of BTS.
- V led 108 of 171 weeks. Jung Kook was read more in a typical one
Sat Sep 05 — Fan-vote apps report number ones in streaks of weeks. We counted which BTS member the English Wikipedia read most, week by week, for 171 weeks. V led 108 of them — and Jung Kook still has the higher median week. Both are true.
- Wikipedia gives Rain eight titles and So Ji-sub none
Sat Sep 05 — Of the 100 most-read Korean stars, the 20 whose article sits under a single word carry a median of 6.5 bracketed titles — Rain (entertainer), Rain (singer), Rain (soldier). The 80 with a full name carry none. Fame does not explain it.
- Wikipedia renamed Jungkook. 72% still arrive at the old name
Sat Sep 05 — English Wikipedia moved his article to Jung Kook in March 2025. Seventeen months on, 4.09m of the 5.77m reads about him land on the old title. Of the 30 most-read Korean stars, only he is reached mostly by a dropped name.
- Yunho tours 7 Asian cities. English reads him most
Sat Sep 05 — He plays Taipei tonight and Jakarta next week. We counted daily Wikipedia views in every language those seven cities speak: English leads at 120.7 a day, and English is official in one stop of the seven.
- Netflix chart credits buy a level of attention, not a direction
Fri Sep 04 — The same 1,113 actors, the same 30 days. Charting credits move an actor's attention floor sevenfold but not the direction it travels: the median actor was flat in all four bands. The trend we did see failed its own resampling test.
- 5% of K-pop acts take half the reading, and groups are the concentrated half
Fri Sep 04 — We counted English Wikipedia readers for 2,372 Korean music acts over 30 days. The top 5% took 50.2% of all daily reading. Among groups alone the top 1% took 29.0%, against 19.2% among individuals.
- More charting work raises an actor's floor 7x and the ceiling not at all
Fri Sep 04 — We took the 1,113 actors credited in Netflix's charting Korean titles and counted their English Wikipedia readers. Median daily views go 56, 137, 304, 392 as charting credits pile up. The single highest belongs to someone with three.
- The month's biggest Korean-star spike started from one reader
Fri Sep 04 — We ranked 3,253 Korean stars by the same surge measure a trending list uses. The top result rose 654x — from one English Wikipedia reader in week one to 654 in week four. Put a floor under it and the top falls to 6.26x.
- Sing and act, and 10 Wikipedias write you up. Singers get 1
Thu Sep 03 — Across 9,246 Korean entertainers, the 992 credited with both singing and acting sit in a median of 10 Wikipedia language editions, against 1 for either alone. Hold that count fixed and actors are still opened more often.
- Ryu Jun-yeol's Mousetrap outdrew Squid Game 4.5 to 1
Tue Sep 01 — On 29 August the English Wikipedia article for the Korean series Mousetrap was opened 23,512 times — rank 157 in the world that day. Squid Game's best day in the same month was 5,205. Two days earlier Mousetrap drew 658.
- Jennie and V are top-5 read and outside our Netflix panel
Tue Sep 01 — We rank 300 Korean names by Wikipedia reads. Nine of the top twelve — V, Jennie, Jungkook, Jisoo, ROSÉ — have fewer than two Netflix charting titles, so our own panel cannot see them. That is 38.8% of the reading.
- No BTS member outdraws BTS — 0 of 28 country checks
Tue Sep 01 — Seven BTS members, four Southeast Asian Wikipedias, twenty-eight checks. The group page wins every one. Six other acts lose to their own members in every country we could measure — and Mark Lee does both at once.
- Nolan's Odyssey outreads 14 Korean 2026 films combined
Tue Sep 01 — In August, Korean Wikipedia opened the article on Christopher Nolan's The Odyssey 119,356 times. Every Korean film released in 2026 that has a Korean Wikipedia article, added together, drew 19,822. That is six to one, at home.
- NCT 127 and BigBang doubled their readers — 3.6x and 2.7x
Mon Aug 31 — Of the sixteen groups with more than 20,000 English Wikipedia opens in our window, exactly two rose by more than a third. NCT 127 multiplied further; BigBang added more readers. We do not know why either happened.
- Song Kang is looked up 3.3x more — 3 shows hit number one
Mon Aug 31 — His English Wikipedia page drew 4,613 opens yesterday against 1,411 a day the week before. My Demon, Sweet Home and Forecasting Love and Weather each hit number one somewhere — true of only 33 of the 389 actors we can measure.
- IU is a Rooster, Go Youn-jung a Rat. It means nothing
Sat Aug 22 — We sorted 1,047 Korean stars into twelve rooms by birth year — IU with 91 other Roosters, Bae Suzy with 102 other Dogs. Then we tested whether the zodiac picks out who ends up on a chart. Chi-square 7.77 against a threshold of 19.68.
- Psy is in 97 Wikipedias, more than any BTS member
Sat Aug 22 — We counted the language editions holding an article about each of 9,249 Korean entertainers. Psy leads at 97, ROSÉ of BLACKPINK is at 86, IU at 69. The median is 1, and 365 people have no article in any language.
- Ahn Sung-ki and Choi Jiwoo exist on 1 Wikipedia of 4
Fri Aug 21 — Of 1,023 Korean actors and 1,701 music acts, 1,249 appear on exactly one of the four Southeast Asian Wikipedias. The Indonesian edition holds 1,155 of them — while the larger Vietnamese edition holds 31.
- Cha Eun-woo, Kim Tae-hee and 383 stars share a quarter
Fri Aug 21 — Korean stars are born in the first quarter 1.31 times as often as in the third. The test clears its threshold by 0.24, and removing any one of those 385 people puts it back below. Here is the finding we did not publish, and why.
- BTS is read most in Vietnam. All 20 read least in Malay
Fri Aug 21 — Across 374 Korean stars with an article on all four Southeast Asian Wikipedias, three editions share first place. The Malay edition is last for 310 of them — and there is an explanation we cannot rule out.
- IU started at 15, Go Youn-jung at 23 — and outreads her
Fri Aug 21 — Across 584 Korean stars on four Southeast Asian Wikipedias, those who debuted before 18 are read almost five times as often as those who started at 26. It is not that they have had longer — the median career is 20 to 22 years in every band.
- JAY B is a Thai star. Kim Jong-kook belongs to nobody
Fri Aug 21 — Of 214 Korean stars with an article on all four Southeast Asian Wikipedias, 86.6% of the reading about JAY B sits in Thailand alone. An evenly read star would score 25%. Kim Jong-kook of Turbo scores 27.5%.
- Jay Park outreads 2PM. BTS members never outread BTS
Fri Aug 21 — We put 23 K-pop soloists beside their own group on four Southeast Asian Wikipedias. Six are read more everywhere, thirteen less everywhere, and four disagree from one country to the next — T.O.P clears BigBang only in Vietnam.
- IU is a Rooster, Cha Eun-woo an Ox. It explains nothing
Fri Aug 21 — We sorted 1,047 Korean actors and singers into the twelve zodiac signs. Go Youn-jung leads the Rat, Kim Seon-ho the Tiger, Im Yoon-ah the Horse. The spread across the twelve is indistinguishable from chance, and we counted that ourselves.
- BTS tops 3 Wikipedias. Indonesia opens with Babymonster
Thu Aug 20 — Indonesia, Vietnam, Thailand and Malaysia each keep their own Korean reading list. BTS leads three of them, and is the only name on all four. Cha Eun-woo, IU, Im Yoon-ah and Stray Kids are each in some and not others.
- Go Youn-jung, Lee Chae-min, Moon Ga-young: 3 countries
Thu Aug 20 — Four Southeast Asian Wikipedias, four lists of Korean actors, three different names at the top. Byeon Woo-seok, Kim Seon-ho and Cha Eun-woo appear on every list — and not one of them is first anywhere.
- 19 of our 2,238 Korean places are not in Korea
Sun Aug 16 — We published 2,238 Korean places. Nineteen are not in Korea, including the one leading the Vietnamese column. The field we selected on records who was involved, not only where a thing is — and our first check reused it and found nothing.
- Actors with 5 charting titles are read 7x more
Sun Aug 16 — Korean actors with five or more charting titles are read seven times as often as actors with one, across four Southeast Asian Wikipedias. Pick one from each group at random and the busier one wins 82% of the time — a long way from a rule.
- Hangul reads fell 25.5% in a year. Kana fell 28.2%
Sun Aug 16 — Reads of Korean language, hangul, hanbok and taekwondo fell 25.5% across four Southeast Asian Wikipedias in a year. The Japanese equivalents fell 28.2%. Two other genres we measured could not be used at all, and we say why.
- Squid Game lost half its readers in a month. Goblin took 7
Sat Aug 15 — Twenty-six Korean titles could be timed from their peak across four Southeast Asian Wikipedias. The median fell below half in two months, nine of them in a single month, and nineteen later rose above half again.
- One Wikipedia writes Korean titles first — not the biggest
Sat Aug 15 — Across 25 Korean titles with an article on all four Southeast Asian Wikipedias, the Indonesian edition was first or joint-first 24 times and last not once. The Vietnamese edition is larger on every measure we checked.
- Removing 1 title moved one median by 89%, the other by 0
Sat Aug 15 — Removing a single title left one of our medians exactly where it was and moved the other by 89% of itself. The interquartile range rated the two almost identically. We ran neither before publishing.
- You cannot ask what a Korean hit leaves behind
Sat Aug 15 — Of 59 Korean titles fetched across four Southeast Asian Wikipedias, nine could be measured before and after their peak. Twenty-two were disqualified because their article did not exist before the title arrived.
- Actors whose show travelled draw 3x the lookups
Sun Aug 09 — Across 808 Korean actors joined to Netflix's country charts, those with a title in 20+ countries draw 2.99× the median Wikipedia lookups. Match on titles and recency and the gap holds everywhere but one band, where it reverses.
- Actors who also played in Korea are read 1.7x abroad
Sat Aug 08 — Hold the number of titles fixed and the gap is still there: 1,926 English Wikipedia lookups against 1,111. Hold how far the title travelled fixed and it survives that too. Korea's own chart predicts foreign curiosity.
- Our K-pop panel misses 1,311 groups. We counted them
Sat Aug 08 — Wikidata holds 2,128 Korean musical groups. Our attention panel sees the 816 with an English Wikipedia article. Among singers the gap is wider — 5,408 exist, we measure 1,421, and 3,572 of the missing ones have a Korean article.
- So Ji-sub is 3.1% of all attention on Korean actors
Fri Aug 07 — One Netflix title is 21.3% of all Korean viewing. The most looked-up Korean actor is 3.1% of all attention. And within the fifty most-searched, appearing in more charting titles does not predict being looked up more.
- Ma Dong-seok has 21 titles. Steven Yeun is read 2x more
Fri Aug 07 — Actors in ten or more charting Korean titles are looked up eight times as often as those in one. We said in August that the rise stops at ten. It does not. The busiest are still not the most read: 21 titles against Steven Yeun's one.
- A quarter of BTS’s month happened on one day
Fri Aug 07 — For the typical act, the biggest single day is 5.5% of a 30-day month. For the ten largest names the median is 11.0%. BTS sits at 25.1%, and all six of its measurable members peaked on the same date.
- Rank Korean musicians by look-ups and IU is not first
Fri Aug 07 — 232 of the 1,550 individuals in our K-pop panel also appear in Korean titles that reached a Netflix Top 10. They are 15% of the names and 41% of the attention. Removing them does not correct the list. It produces a second one.
- K-pop members outdraw their groups 4 to 1 — except BTS
Fri Aug 07 — Across 86 groups whose full membership can be measured, the members' pages were opened 3.88 times as often as the group's. Newer groups looked like the opposite until we checked why: Wikidata lists two members for Fromis 9.