4 pieces we have published on this, newest first. We have written this tag 2 ways (crash-landing-on-you, crash landing on you); they are gathered here as one.
Sun Oct 04 — Across 93 countries and 268 weeks, Korean titles took 30.2 per cent of Vietnam's Netflix top 10 slots and 1.6 per cent of America's. Where the share is small, one show is nearly all of it.
Sun Sep 13 — Across 12 Korean titles whose English Wikipedia pages spiked, the bigger the show's own peak, the smaller its lead actor's share of that peak — a correlation of -0.68 on a hand-picked dozen, not a random sample.
Thu Sep 03 — It is the longest any Korean title has spent in one country's Netflix top 10. The 72 weeks are spread across 96 weeks of calendar, and the longest unbroken run inside them is 53. Squid Game's 43 weeks in India span 201.
Tue Sep 01 — We measured twelve Korean breakouts on English Wikipedia: the title's biggest day, and that day for its most-read cast member. The bigger the title, the smaller the share reaching any one actor. r = -0.68, n = 12, p = 0.016.
We hold 544 tags in all. 321 of them are on a single piece, and we do not publish a page for those — the tag still shows on the article, it just does not become an address of its own.