Korean pop culture, in numbers

259 Korean titles in Malaysia's Netflix top 10

Between 2021-07-04 and 2026-08-16, Malaysia's Netflix top 10 had 5,360 places to give out across films and series. Korean titles took 1,346 of them — 25.1%.

The four numbers

 MalaysiaMedian of 93 marketsWhere it sits
Share of chart places25.1%4.6%well above
Different Korean titles259101well above
Titles filling half those places5520well above
Weeks with a Korean title268of 268

“Titles filling half” is the one to read twice. Malaysia needs 55 titles to cover half of its Korean chart places. A market that needs few is not a smaller market — it is a market where the same titles return. A market that needs many rotates through more of the catalogue. Neither is better; they are different questions. The same figure for every market →

The titles that took those places

The 20 titles with the most chart places in Malaysia, out of 259 that charted at all. ⛔ This is not a ranking of quality — it records how long each stayed on the list.

TitlePlacesWeeksPeakFirst → Last
Squid Game362712021-09-19 → 2025-07-27
Alchemy of Souls322412022-06-26 → 2023-02-05
Solo Leveling252532024-01-14 → 2025-04-06
Vincenzo232332021-07-04 → 2021-12-19
Taxi Driver181812022-01-02 → 2023-04-09
Hometown Cha-Cha-Cha171712021-09-05 → 2021-12-26
The Glory161612023-01-01 → 2023-04-30
Bloodhounds151112023-06-11 → 2026-05-10
Extraordinary Attorney Woo151512022-07-03 → 2022-10-09
Hospital Playlist151312021-07-04 → 2021-10-03
Business Proposal141412022-03-06 → 2022-06-05
Crash Landing on You141462021-07-04 → 2022-04-10
True Beauty141412023-02-12 → 2023-05-14
Queen of Tears131312024-03-10 → 2024-06-02
King the Land121212023-06-18 → 2023-09-03
Little Women121212022-09-11 → 2023-04-02
My Demon121212023-11-26 → 2024-02-11
Our Blues121212022-04-17 → 2022-07-03
Sweet Home12822023-12-03 → 2024-08-11
The King's Affection121212021-10-17 → 2022-01-02

Squid Game is the largest single title here, holding 2.7% of Malaysia's Korean places by itself. Places counts one title on one weekly list; a title can hold a place for many weeks. Peak is the highest position it reached.

Which way it moved, 2022 to 2025

 20222025Change
Share of chart places31.4%21.5%-9.9 pp
Korean chart places3272240.69×
Different Korean titles6151-10

Both years are 52 weeks long and each week gives out 20 places, so the two columns are counted the same way. Across all 93 markets, 70 rose and 22 fell.

What this cannot tell you. A falling share can mean fewer Korean titles charted or that other titles pushed them out, and a chart position cannot tell those apart. That is why the place counts and the distinct-title counts are printed beside every share.

The same two years for every market →

Year by year

YearKorean chart places
2021162
2022327
2023298
2024200
2025224
2026135

The busiest year here was 2022 (327 places) and the quietest 2026 (135). ⚠ 2021 begins on 2021-07-04 and the final year ends on 2026-08-16, so those two are partial years and cannot be compared with the rest.

Where these numbers come from, and what they cannot answer

← All 93 markets side by side · Looking for one particular week? · Looking for the TSV files themselves? · Every Korean title that has charted · How we count

Put this country in context

The same weekly files, read the other way round.