421 Korean titles have reached a Netflix Top 10 in Southeast Asia — Singapore, Malaysia, the Philippines, Thailand, Indonesia and Vietnam across 269 weeks, 2021-07-04 to 2026-08-23. Sorted by how many of the six markets each one reached, they do not form a curve.
43.9% reached all six and 31.8% reached exactly one. The four middle rows hold 24.2% between them. A Korean title released into this region mostly behaves as a regional release or a single-market event, and rarely as anything else. The full story →
| Reached | Titles | Share | Avg weeks | Series / films | Hit #1 somewhere |
|---|---|---|---|---|---|
| 6 of 6 | 185 | 43.9% | 8.4 | 146 / 39 | 124 |
| 5 of 6 | 20 | 4.8% | 6 | 18 / 2 | 3 |
| 4 of 6 | 25 | 5.9% | 4.2 | 16 / 9 | 4 |
| 3 of 6 | 23 | 5.5% | 5 | 12 / 11 | 3 |
| 2 of 6 | 34 | 8.1% | 2.7 | 13 / 21 | 7 |
| 1 of 6 | 134 | 31.8% | 2.7 | 44 / 90 | 16 |
The titles that reach all six also last longest once there — 8.4 weeks on average against 2.7 for the single-market titles. Whatever carries a title across the region also keeps it on the chart when it arrives.
The right-hand column is not a list of failures. Three of those eight reached number one in the market they did chart in, and The Promise held a Top 10 place for 36 weeks — longer than anything in the left-hand column. They travelled to one country and stayed. What separates the two sides is reach, and reach is not the same thing as doing well.
| Format | Titles | Avg countries | Avg weeks | Reached all six | Hit #1 somewhere |
|---|---|---|---|---|---|
| Series | 249 | 4.56 | 7.5 | 146 | 105 |
| Films | 172 | 2.59 | 2.8 | 39 | 52 |
Part of the weeks column is mechanical and we are not hiding it. A film is one sitting and a series is sixteen episodes, so a series holds a chart slot longer almost by construction. The countries column is not a runtime artefact — reaching Indonesia and not Thailand is a separate event from staying on a chart for six weeks — and on that measure the gap is nearly two markets.
What we could not verify. Netflix labels its global chart by a title’s primary language; country charts carry no language field. 215 of these titles have never reached a global Top 10, so that check cannot be applied to them and they are included on a title-text match alone. They are the small ones — the median title in that group charted in a single country — but the share is large enough that we print it rather than leave you to find it. Where the label does exist it does work: 38 titles matched a Korean work by name but sit on Netflix’s English charts and are out, and 18 more came out by hand.
In the five years of country top 10s Netflix has published, 93 countries have put a Korean title in a weekly top 10. All 93 did so within the first twelve weeks of the record. Six of the last eight doors were opened by Squid Game.
30 August 2026
976 Korean titles have reached a weekly top 10 somewhere. 438 did it in exactly one country, and for 274 of those the country was South Korea itself. Films stay home far more than series — 37% against 15%.
24 August 2026
They are a different kind of title: 2.20 markets on average against 4.63, and one in seven reaches #1 against one in two. Netflix's Korean chart is not a smaller version of the regional one — it is a different chart.
8 August 2026
Across 493,600 country-chart rows, 18,586 weekly lists put one title in two or more places. One show has held seven of the ten. Seasons explain some of it.
8 August 2026
Of the 421 Korean titles that reached Southeast Asia's top 10, Korea's own chart got there first for 51 and in the same week for 166 — and never charted 150 of them at all. Series enter together; films scatter.
8 August 2026
215 of 421 titles never reached a global Top 10, so Netflix's language label — the only thing that separates a Korean work from a foreign one with the same name — cannot be applied to them. They are also the small ones.
7 August 2026
Among the 232 Korean titles Netflix has verifiably filed as Non-English, the median series charted in 35 countries and the median film in 11. Series also last longer — but the country gap is the one runtime cannot explain.
7 August 2026
Of 397 Korean titles that reached a Netflix Top 10 in Southeast Asia since 2021, 45.1% charted in all six countries and 30.7% in exactly one. Series average 4.6 countries; films average 2.6.
7 August 2026 · corrected